Eminem and Snoop Dogg to Perform BAYC-Themed Show on MTV

The Otherside metaverse is set to be greatly included in the hip-hop super stars' MTV Video Music Awards efficiency this Sunday.

Key Takeaways

• Eminem and Snoop Dogg are set to carry out an Otherside-themed program on MTV this Sunday.
• The press release shows the efficiency will be a "distinctive" that will see the phase changed to show the Otherside visual.
• The efficiency was established in collaboration with Yuga Labs.

Snoop Dogg and Eminem are arranged to place on a "unique" Bored Ape Yacht Club-inspired efficiency of their single "From the D 2 the LBC" on MTV this Sunday.

Bored Apes on MTV

The NFT scene is striking MTV.

Hip-hop megastars Eminem and Snoop Dogg are slated to carry out a live Otherside-themed program this Sunday at MTV's Video Music Awards.

The efficiency, which journalism release called "distinctive," is being established in collaboration with Yuga Labs. The phase is anticipated to be changed to show the style studio's Metaverse visual and NFTs. According to the statement, this will mark the very first time an award program hosts a Metaverse-inspired efficiency.

The Otherside Metaverse is the world produced by Yuga Labs, the business behind the popular Bored Ape Yacht Club (BAYC) NFT collection. Released in April 2021, the task saw adoption from stars such as Paris Hilton, Jimmy Fallon, and Justin Bieber. After minting for around $200, they peaked at a rate of around $435,00 0 in May; the most affordable pieces of the collection are presently trading for 77 ETH (worth approximately $130,900) on OpenSea.

Snoop Dogg and Eminem, who purchased their own Bored Apes at the start of the year, will be carrying out " From The D 2 The LBC," a rap partnership they launched in June, which is chosen in the very best Hip Hop classification. The video greatly includes BAYC-themed animation; it presently has more than 46 million views.

Other parts of the Otherside Metaverse consist of Mutant Apes, Otherdeeds land plots, and ApeCoin, the cryptocurrency that acts as an energy and governance token for the community. An Otherside video game is likewise in the works, as is a trilogy of brief movies focused around Bored Apes. High-end brand name Gucci just recently revealed that pick shops in the United States would now accept payments in ApeCoin.

Disclosure: At the time of composing, the author of this piece owned ETH and numerous other cryptocurrencies.

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Bored Ape Yacht Club Is Getting a Short Film Trilogy

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Opinion: Snoop Dogg Will Inspire Artists to Enter the Metaverse

Key Takeaways

• Snoop Dogg has become a key figure in the NFT and Metaverse space over the last year.
• He just released a set of NFTs for his new album and has already made $50 million from the drop. He also said that he wants to turn Death Row into the first major Metaverse label.
• Many artists will likely follow a similar path to Snoop Dogg, and his journey should inspire others.

In the space of a few months, Snoop Dogg has become a Metaverse mainstay. We explain what it could mean for other artists.

How Snoop Dogg Embraced the Metaverse

Snoop Dogg has been causing quite a stir across the music industry over the last few weeks, and not only for his Super Bowl Halftime performance alongside Dr. Dre and a host of other GOATs. 

The bigger news that likely has music moguls around the world scratching their heads at the minute is Snoop’s B.O.D.R. (Back On Death Row) release. On Feb. 11, he dropped his new LP via Gala Games, offering 25,000 NFT “stash boxes” that allowed fans to own one of the record’s 17 tracks. They were priced at $5,000; he’s already made over $50 million and will rake in another $75 million if it sells out. 

Snoop Dogg – B.O.D.R. (Back On Death Row) cover (Source: Death Row Records)

Tied in with the album release, Snoop also bought Death Row, the legendary hip-hop label that kickstarted his career in the early 90s, and then announced that he wants to turn it into the first major NFT label. “Just like when we broke the industry when we were the first independent to be major, I want to be the first major in the Metaverse,” he said in a Clubhouse call. 

Of course, while these are pretty major developments, it’s not as if any of this whole Web3 thing is new to tha Doggfather. He’s dropped a bunch of NFTs over the last year, perhaps most notably this collab with Coldie that sold for $750,000 around the Ethereum top in November 2021. Just this week, he dropped a collection of Snoop-style “Doggie” avatars in The Sandbox, a popular Metaverse world that’s become the gold mine of virtual real estate in recent months (Snoop and others own Sandbox plots; someone spent $450,000 on a neighboring one). After building a reputation for his stash of blue chip NFTs, he also claimed to be the pseudonymous digital art collector Cozomo de’ Medici, though the rumor was quickly debunked. 

Snoop Dogg’s Doggies (Source: The Sandbox) 

While Snoop is now indisputably a Metaverse mainstay, it’s important to note that he didn’t start off this way. At first, he dipped his toes in by dropping a few NFTs. Then he saw the power of the technology, started collecting his own, and now appears to be all in. This kind of journey is pretty typical for most people in crypto, so I’m certain we’ll see more Snoop Doggs from the music and entertainment world double down on the Metaverse over the next few years—especially once they hear about the success of his latest album drop. Only this week we saw Warner Music tie up with Splinterlands, and Universal Music recently launched a Bored Ape supergroup. Expect much more of the same in 2022 and beyond. 

In 2021, we saw countless artists experiment with minting their own collections on Ethereum. Yes, some of them were undeniable cash grabs, but a few will catch the bug and stick around. In fact, only a couple of weeks ago we saw Justin Bieber pumping his Bored Ape and Inbetweeners NFT bags to his 220 million Instagram followers. Paris Hilton has also become one of the space’s advocates after becoming increasingly involved in NFTs over the last year; last month, she and Jimmy Fallon shilled their Bored Apes on The Tonight Show (and probably contributed to the floor price surge that followed). 

The takeaway here is to strap in, because even when Ethereum experiences a downtrend, mainstream Metaverse adoption isn’t slowing down. While plenty of celebrity-endorsed NFTs have bombed, people like Snoop Dogg are bringing more eyes to the space, and that’s definitely a good thing.

Disclosure: At the time of writing, the author of this feature owned ETH and several other cryptocurrencies. 

The information on or accessed through this website is obtained from independent sources we believe to be accurate and reliable, but Decentral Media, Inc. makes no representation or warranty as to the timeliness, completeness, or accuracy of any information on or accessed through this website. Decentral Media, Inc. is not an investment advisor. We do not give personalized investment advice or other financial advice. The information on this website is subject to change without notice. Some or all of the information on this website may become outdated, or it may be or become incomplete or inaccurate. We may, but are not obligated to, update any outdated, incomplete, or inaccurate information.

You should never make an investment decision on an ICO, IEO, or other investment based on the information on this website, and you should never interpret or otherwise rely on any of the information on this website as investment advice. We strongly recommend that you consult a licensed investment advisor or other qualified financial professional if you are seeking investment advice on an ICO, IEO, or other investment. We do not accept compensation in any form for analyzing or reporting on any ICO, IEO, cryptocurrency, currency, tokenized sales, securities, or commodities.

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